“The best way to get what you want is to deserve what you want. How could it be otherwise? It’s not like the world is looking for a bunch of undeserving people to reward.” – Charlie Munger “The best way to become something is to put in the work required to become something.” – Gary Vaynerchuck “All …

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Copywriting Framework

Copywriting is really the ONLY thing that stands between your products and your potential customers. If your copy sucks, then no one will buy. If your copy inspires curiosity, interest, desire, and confidence, then it will likely convert. Surprisingly, one of the most important aspects about great copy isn’t so much about using the right words …

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