Back to System 1

I’m probably going to butcher these concepts, but I don’t care. I just want to get the ideas out… I’m reading Thinking, Fast And Slow by Daniel Kahneman. Super interesting. The author said the point of his book is to give us a better vocabulary when it comes to judgements and biases. That way… We …

Back to System 1 Read More »


The best way to get what you want is to deserve what you want. How could it be otherwise? It’s not like the world is looking for a bunch of undeserving people to reward. Charlie Munger The best way to become something is to put in the work required to become something. Gary Vaynerchuck All …

Quotes Read More »

Copywriting Framework

Copywriting is really the ONLY thing that stands between your products and your potential customers. If your copy sucks, then no one will buy. If your copy inspires curiosity, interest, desire, and confidence, then it will likely convert. Surprisingly, one of the most important aspects about great copy isn’t so much about using the right words …

Copywriting Framework Read More »